<metaname="HandheldFriendly"content="True"/><metaproperty="og:title"content="Telegram Ad Platform">
<metaproperty="og:description"content="The Telegram Ad Platform is a privacy-conscious tool to create sponsored messages in public one-to-many channels with 1000+ subscribers.">
<divid="dev_page_content"><p>Telegram provides a <strong>free and secure</strong> messaging service for more than <strong>500 million monthly active users</strong> around the world. In addition to sending private messages and chatting in private groups, Telegram users can subscribe to <ahref="https://telegram.org/tour/channels"><strong>public one-to-many channels</strong></a>.</p>
<p>Every month, Telegram users generate over <strong>500 billion views</strong> in one-to-many channels.</p>
<p>Sponsored messages on Telegram are displayed in <strong>large public one-to-many channels</strong> with <strong>1000+</strong> subscribers and are limited to <strong>160 characters</strong>. Sponsored Messages are based solely on the <strong>topic</strong> of the public channels in which they are shown.</p>
<p>This means that <strong>no user data</strong> is mined or analyzed to display ads, and every user viewing a particular channel on Telegram sees <strong>the same sponsored messages</strong>.</p>
<divclass="blog_video_player_wrap"style="max-width: 400px; margin: 20px auto 20px;">
<videoclass="blog_video_player tl_blog_vid_autoplay"onclick="videoTogglePlay(this)"autoplayplaysinlineloopcontrolsmutedposter="/file/464001900/2/btuJiD_Plu8.202414/7e06161d5568f0720f"style="max-width: 400px;"title="Sponsored Messages on Telegram"alt="Sponsored Messages on Telegram">
<p>Advertisers can choose the <strong>language</strong> and approximate <strong>topics</strong> of channels where their ads will be displayed. It is also possible to choose <strong>specific channels</strong> where a certain ad will be shown – or add specific channels where it will <em>not</em> be displayed.</p>
<p>This allows advertisers to serve <strong>precise and efficient</strong> ads while <strong>preserving user privacy</strong>.</p>
<h3>Privacy-conscious ads</h3>
<p>Unlike other apps, Telegram <strong>doesn’t track or profile users</strong> based on their interactions with sponsored messages or other activities. We also <strong>prevent external links</strong> in sponsored messages to ensure that third parties can’t spy on our users. We believe that everyone has the right to privacy, and technological platforms should respect that.</p>
<h3>Revenue sharing with channel owners</h3>
<p>Sponsored Messages are currently in test mode. Once they are fully launched and allow Telegram to cover its basic costs, we will start sharing ad revenue with the owners of public channels in which sponsored messages are displayed.</p>
<h3>Getting started</h3>
<p>Telegram welcomes all responsible advertisers. Anyone can study Telegram's <ahref="https://promote.telegram.org/guidelines">Ad Policies and Guidelines</a>, <strong>create an account</strong> on the Ad Platform and <strong>try out the interface</strong>. For a detailed overview of the platform, see <ahref="https://promote.telegram.org/getting-started">this guide</a>.</p>
<p>Log in here to manage your ads. Please enter your <b>phone number</b> in the <atarget="_blank"rel="noopener"href="https://telegram.org/faq#login-and-sms">international format</a> and we will send a confirmation message to your account via Telegram.</p>